Privacy Policy

Who we are

This privacy policy applies to PCBRacks.com, operated by pcbracks.com, located in California, United States. When this policy refers to "PCBRacks.com," "we," "us," or "our," it refers to pcbracks.com.

Information we collect

Information you provide directly

When you place an order, submit a form, request a quote, apply for a distributor account, or contact us, we may collect: company name, contact name, job title, email address, phone number, billing address, shipping address, tax exemption certificates, and any other information you voluntarily provide through our website or via email to info@pcbracks.com.

Information collected automatically

When you visit PCBRacks.com, certain information is collected automatically through cookies and similar technologies, including: IP address, browser type and version, operating system, referring URL, pages visited, time and date of visit, time spent on pages, click activity, and device identifiers. This data is collected through Shopify's platform and any third-party analytics tools we use.

Payment information

All payment transactions are processed through Shopify Payments and/or third-party payment processors. PCBRacks.com does not store, access, or retain credit card numbers, bank account numbers, or other sensitive payment data on its servers. Payment data is handled entirely by our payment processor in accordance with PCI-DSS standards.

How we use your information

We use the information we collect only for: processing and fulfilling orders; communicating order status, shipping updates, and delivery confirmations; responding to inquiries, quote requests, and support requests; reviewing and processing distributor applications; issuing invoices and processing payments; collecting outstanding balances; complying with legal and tax obligations; detecting and preventing fraud; improving our website functionality and user experience; and sending marketing communications only if you have opted in.

We will never sell, rent, or lease your personal information to any third party for their own marketing purposes.

How we share your information

We may share your information with the following categories of third parties, solely to the extent necessary to operate our business:

• Shopify: our e-commerce platform provider. Your data is subject to Shopify's privacy policy.
• Payment processors: to process transactions securely.
• Shipping carriers: to fulfill and deliver your orders, including your name, address, phone number, and email as required by the carrier.
• Analytics providers: such as Google Analytics, to understand website traffic and usage patterns. This data is aggregated and anonymized where possible.
• Tax and accounting services: to comply with sales tax, use tax, and financial reporting obligations.
• Legal and regulatory authorities: if required by law, subpoena, court order, or government investigation, or if we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
• Collections agencies: in the event of unpaid invoices or past-due balances.
• Business transfers: if PCBRacks.com is acquired, merged, or sells substantially all of its assets, buyer and account information may be transferred as part of that transaction. You will be notified via email or prominent notice on our website of any change in ownership or use of your personal information.

We do not share your information with any parties not listed above unless we have your explicit written consent.

Cookies and tracking technologies

PCBRacks.com uses cookies and similar tracking technologies to operate the website, remember your preferences, analyze traffic, and improve your experience:

• Essential cookies: required for the website and shopping cart to function. These cannot be disabled.
• Analytics cookies: used to understand how visitors interact with our website. You may opt out of these.
• Marketing cookies: used only if you have opted in to receive marketing communications.

You can control cookies through your browser settings. Disabling essential cookies may prevent the website and checkout process from functioning properly. We honor Do Not Track (DNT) browser signals where technically feasible.

Data retention

• Order and transaction data: retained for a minimum of 7 years to comply with tax, accounting, and legal obligations.
• Distributor application data: retained for the duration of the business relationship and for 3 years following termination.
• Marketing contact data: retained until you opt out or request deletion.
• Website analytics data: retained in aggregated, anonymized form indefinitely.

When personal data is no longer required, it will be securely deleted or anonymized.

Your rights

All buyers

You may request a copy of the personal data we hold about you, request correction of inaccurate data, request deletion of your personal data subject to our legal retention obligations, and opt out of marketing communications at any time.

California residents (CCPA / CPRA)

Under the California Consumer Privacy Act and the California Privacy Rights Act, California residents have the right to: know what personal information we collect, use, and disclose; request deletion of personal information, subject to legal exceptions; opt out of the sale or sharing of personal information (PCBRacks.com does not sell or share personal information as defined under the CCPA/CPRA); not be discriminated against for exercising privacy rights; correct inaccurate personal information; and limit the use of sensitive personal information (we do not use sensitive personal information beyond what is necessary to provide our products and services).

To submit a request, contact us at info@pcbracks.com with the subject line "California Privacy Request." We will verify your identity before processing any request and respond within 45 calendar days as required by law.

EEA, UK and international buyers (GDPR)

If you are located in the EEA or UK, our legal basis for processing is: contract performance (fulfilling your order or responding to your inquiry); legitimate interest (fraud prevention, website security, business operations); legal obligation (tax, accounting, regulatory requirements); and consent, where you have opted in to marketing communications, which you may withdraw at any time.

You have the right to access, rectify, erase, restrict processing of, or port your data, object to processing based on legitimate interest, and lodge a complaint with your local data protection authority. To exercise any of these rights, contact us at info@pcbracks.com with the subject line "Privacy Rights Request."

International data transfers

PCBRacks.com is based in the United States. If you are accessing our website or doing business with us from outside the United States, your personal information will be transferred to and processed in the United States. By placing an order or submitting information through our website, you consent to this transfer. We take reasonable measures to protect your data during transfer and processing, but we cannot guarantee that US data protection laws provide the same level of protection as the laws in your jurisdiction.

Children's privacy

PCBRacks.com does not knowingly collect personal information from individuals under the age of 16. Our products and services are intended for business use by adults. If we become aware that we have inadvertently collected personal information from a child under 16, we will delete that information immediately.

Data security

We implement commercially reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction, including SSL encryption on all pages, secure payment processing through PCI-DSS compliant providers, and restricted access to personal data within our organization. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security and are not liable for breaches beyond our reasonable control.

Data breach notification

In the event of a data breach that compromises your personal information, PCBRacks.com will notify affected individuals in accordance with applicable state and federal laws, including the California Data Breach Notification Law (Cal. Civ. Code § 1798.82). Notification will be made without unreasonable delay and will include a description of the breach, the types of information involved, and steps you can take to protect yourself.

Third-party links

Our website may contain links to third-party websites. PCBRacks.com is not responsible for the privacy practices, content, or security of any third-party website. We encourage you to review the privacy policy of any website you visit through a link on PCBRacks.com.

Marketing communications

We will only send you marketing emails if you have explicitly opted in. Every marketing email will include a clear and functional unsubscribe link. Unsubscribe requests will be processed within 10 business days. Opting out of marketing communications does not affect transactional emails related to your orders, invoices, shipping updates, or account notifications.

Changes to this privacy policy

PCBRacks.com reserves the right to update or modify this privacy policy at any time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the website after any changes constitutes your acceptance of the revised policy. For material changes that significantly affect how we use your personal information, we will make reasonable efforts to notify you via email or through a prominent notice on our website.

Contact us

If you have any questions about this privacy policy, wish to exercise your privacy rights, or have concerns about how your data is handled, contact us at:
PCBRacks.com, operated by pcbracks.com
Email: info@pcbracks.com
California, United States